Experienced marketing team, lacking a process

Your Challenges

All the Talent in the World
Your marketing team is filled with experienced marketers and marketing-educated personnel. This experience can sometimes hide issues.

Ad-Hoc Processes
The talent is undeniable, but the lack of a sustainable process is threatening the long-term success of your marketing plans.

Lack of Focus
With tons of great ideas being produced weekly, it’s hard to figure out which to pursue and how to implement them.

Our Solution
With Impact Action Learning™

Complementary Tools

Because of the advanced nature of your team, we bring only those tools that will help enhance the creativity of your team, and leverage its experience.


Pursuing the right idea begins with discovering which idea will produce the best results. We help you discover which of your ideas will provide sustainable success.


Our tools help lead you on a path to discovering the right process for your marketing planning, keeping you from having to re-invent the wheel over and over.

Problem Solving Engagements

We bring together cross-functional teams to develop customer-centric strategies that are derived from the plethora of unique perspectives.

Learn more about our services for entrepreneurs

Experiences that speak for themselves

“I would like to thank you for the great workshop we had in our country! I know the difficulties were huge, but in the end the team was very happy with the content and the decisions made for the 10 most important brands for our country. This was a big accomplishment. ”

Country Head
Leading Pharmaceutical Company

Differentiating a Product In a Particularly Challenging Market


The specialty products division of a large European-based, global chemical company was facing the upcoming loss of a patent protection. Impact successfully designed a framework to maximize the product’s value after the product became generic.

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