Impact Planning Group Core Team

impact planning group team provides marketing strategy consulting for b to b marketing success. pictured are mel ingold, tom spitale, tom niehaus, mary abbazia, paul diprato, sean welham, martin ma. Mel Ingold Tom Spitale Tom Niehaus Mary Abbazia Paul DiPrato Sean Welham Martin Ma Debby Pratt
Leading Companies to B to C and B to B Marketing Success for Over 30 Years

Impact Planning Group provides the marketing strategy consulting and strategic planning consulting your team needs to grow your business.

Mary Abbazia, Mel Ingold, Paul DiPrato, Martin Ma, Tom Niehaus, Tom Spitale, Sean Welham, and Debby Pratt have extensive experience in B to B marketing, B to C marketing, segmentation, targeting, positioning, branding, pricing, customer relationship management (CRM) and more.

Founded over 30 years ago by two Columbia Business School professors, Impact Planning Group has consistently refined and perfected its world-class marketing roadmaps, marketing plan outlines, marketing plan templates, and tools.

We guide marketing and executive teams to create fresh, insightful segmentation, targeting, and positioning strategies.

Find out more about each of us by clicking on our names.

Debby Pratt    Mel IngoldThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Tom SpitaleThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Tom NiehausThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Mary AbbaziaThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Paul DiPratoThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Sean WelhamThe Impact Planning Group team has extensive experience in B to B marketing, segmentation, targeting, positioning, branding, pricing, and customer relationship marketing Martin Ma